APETRO and Comunicatorium signed agreement to innovate communication

APETRO - PORTUGUESE ASSOCIATION OF OIL COMPANIES and COMUNICATORIUM, a consultant with special skills in organizational communication, signed an agreement for the implementation and operation of Comunicatorium platform.

Based on the Comunicatorium model and methodology, the technology platform developed in partnership with Aveiro University, comes to innovatively answer companies and organizations needs, helping them building the communication strategy and the creation of an integrated communication plan, adapted to business objectives and organizational culture.

According to António Comprido , APETRO General Secretary: "We hope this partnership with Comunicatorium will help us not only in the communication strategy structure and the creation of an integrated communication plan, adapted to the objectives and culture of APETRO, but also will allow us to measure the results achieved by defining new indicators and related improvement actions.

The agreement with APETRO represents another step in the Comunicatorium expansion and all work that we have been promoting around organizational communication" says Luís Roberto, Comunicatorium Founding partner. "We are in the market with a clear philosophy. We want to innovate and share knowledge experienced over several years" explains Vera Norte, Founding partner of the company.


Founded in September 1992, APETRO - Portuguese Association of Oil Companies, brings together the major oil companies operating in the Portuguese market, and its Mission is to promote the establishment and development of appropriate conditions to facilitate a responsible and profitable oil sector operation in Portugal, being recognized as a reference body and an indispensable partner in discussions and decision-making related to the oil industry.


Founded by Vera Norte and Luís Roberto, Comunicatorium is the first player in the Portuguese market to provide a technology platform for diagnosis and analysis of enterprise information, developed in partnership with Aveiro University, in order to serve as a planning support tool for integrated communication strategies efficient implementation.
With a well-defined philosophy and an innovative methodology, Comunicatorium responds to the companies organizational communication needs, complemented by specialized training and consulting communication services.